THE SCOOP BAR
CLIENT: The Scoop Bar
The Scoop Bar is an ice cream and dessert brand offering a variety of indulgent treats including scoop cones, milkshakes, falooda, sundaes, and smoothies.
The project involved developing a complete visual identity and exterior branding system to transform the business into a more memorable, modern, and customer-focused brand.
The objective was to position the brand as a Premium Ice cream brand in the market. Client wanted to create an identity that felt playful, inviting, and visually distinctive while remaining scalable across signage, packaging, and marketing applications.
SCOPE OF WORK
- Brand consultation & Strategy
- New Brand Identity
- New tagline
- Branding
- Mini brand guideline
- Define Visual Tone of Communication
- Define Verbal Tone of Communication
- Design Internal and External Signage
- Design Uniform
- Design Packaging
- Design Flags & Banners
- Shop branding
- Signs Manufacturing and Installation





















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